Before I write anything else, I want you to know this post isn’t going to tell you how to magically grow your Instagram account. I don’t want you to be disappointed. But it will show you some insights into what works, and if you’re interested, please...
So you have a small business. You’ve heard how social media can help you grow. You’re on Instagram, and you’ve heard it can help you find clients and customers. How? Well, here’s one simple Instagram trick I’ve found can help you. If you...
Florida is my home. I love it so much I wrote a book about Florida. Because I’ve traveled all over the state and used my experiences to write the book — and because I’ve lived here most of my life — I know the best time to visit Florida. I also...
Twitter has a link economy, I remember a marketing pro saying at a conference. And it’s true. Twitter is the place to go to share links and news. Still, tweets that include an image or video get noticed more. Tweet a photo, and you can potentially see 313% more...
I’ve been writing about Florida travel since the 1990s, first for magazines and then my book. Now I write for clients in a variety of industries, including travel and tourism. They (and everyone else who relies on Florida tourism directly or indirectly) are...
